The one-year MS Business Analytics degree focuses on the exciting and fast-growing field of big data. Designed to teach students how to translate data into strategic business decisions, our coursework integrates marketing and customer analytics with operations research, business analytics, computer science and statistical methods. Students may customize their course selection by specializing inÌýmarketing analytics, decision science, and healthcareÌýanalytics.ÌýThis technical, quantitative and statistically intensive curriculum prepares students to excel in the field of business analytics.
Gain three critical skills by graduation:
1. How to capture and analyze complex structured and unstructured data sets.
2. How to develop your intuition about where business value can be found and articulate itÌýto leadership.
3. How to deliver quantitative analysis in a format that C-suite executives can understand and use.
Curriculum Overview
Core Business Analytics Courses (all courses are 3 credits)
Summer B (6 Credits - 2 Courses):ÌýÌý
MSBC 5070 Survey of Business Analytics
MSBX 5410 Fundamentals of Data Analytics
Fall (12 Credits - 4 Courses):Ìý
MSBC 5180 Machine Learning in PythonÌý
MSBX 5405 Structured Data Modeling & AnalysisÌý
MSBX 5415 Advanced Data AnalyticsÌý
1 Track-Specific Elective
Spring (15 Credits - 5 Courses):
MSBX 5190 Modern Artificial IntelligenceÌý
MSBX 5420 Unstructured & Distributed Data Modeling & AnalysisÌý
MSBC 5490 Experiential Projects ClassÌý
2ÌýTrack-Specific Electives
33 Total Credits for the MS Business Analytics Degree
Track-Specific Elective Courses
Marketing Analytics Track
MBAX 6330 Market Intelligence (Fall)
APRD 6342 Digital Advertising (Spring)
MSBX 5310 Customer Analytics (Spring)
Decision Science Track
MSBC 5680 Optimization Modeling (Fall)
MBAX 6843 Supply Chain Analytics (Spring)
MBAX 6410 Process Analytics (Spring)
Healthcare Analytics Track
NURS 6286 Foundation of Healthcare Informatics (Fall)
NURS 6289 Information Systems Life Cycle (Spring)
MSBX 5425 Healthcare Analytics (Spring)
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2025ÌýOrientation and Start Dates:
- Online Python Bootcamp – Available in mid-June 2025 and should be completed by the first day of classes on July 8, 2025.
- Mandatory International Student Bootcamp – June 25-27, 2025
- Mandatory All Student Orientation – July 1-3, 2024
- Program Start – July 8, 2025
- Mandatory International Student and Scholar Services Orientation (ISSS) – TBD
*dates are subject to change