Published: Aug. 4, 2016

David Slayden, associate professor of Advertising, Public Relations and Media Design and executive director of CMCI's new IXDMA program, spoke with the MediaPost Agency Daily about the philosophy and plans behind the听graduate program.

"We have an unique learning culture," says David Slayden, associate professor, CMCI, executive director, IXDMA. He says every project solves real-world problems through a partnership with听BIGSHOP, an advance projects lab that works with companies, including Microsoft, R/GA, Allstate, and ESRI.